Table of Content                                                                                                                                                                                                                                                                         Page                 Executive Summary         1         Chapter 1         1.1         Introduction         2                 1. 2         society Background         3                         1.2.1         Vision, representation & Core Value         4                         1.2.2         Intercity Passengers service department         5                         1.2.3         through and through Services in Hong Kong         6                 1.3         discombobulate Objectives         7         Chapter 2         Problem place         8         Chapter 3         Research & Methodology                         3.1         firsthand Data         9                         3.1.1    !      Survey         9                         3.1.2         Observations         9                         3.1.3         cozy Interview         10                 3.2         Secondary Data         10         Chapter 4         Result of digest                         4.1         Customer Profile         11~16                 4.2         Industry abridgment                 17~23                 4.
3         Company Analysis                 24~31                 4.4         Competitors Analysis                 32~36         Chapter 5         Recommendation                         37~42         Chapter 6         finale                         43         Executive Summary In operation since 1949, the with Train from Hong Kong to Guangzhou has a long history. In 1997 the Ktt was launched and soon even up a new benchmark for through-train services. In spite of the ball-shaped economical downturn and keen competition in the cross-b line of battle rider conveyancing market, passenger trips increase! d to 5,820 per day -- a 9% airlift over the previous year. This growth indicates that there is of import potency in this market. However, certain problems must be address onward this potential can be fully realized. An epitome of twain the industry and company has revealed problems that may be impede growth. whiz of the key problems is a misconception that the Through Train routes are operated by China Travel Services (CTS), rather than by the KCR. In turn, this gives rise... If you want to get a full essay, order it on our website:
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